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Disciplined Measurement Isn’t Just for Strategy Anymore

by Kent Smack on September 3, 2025

25 years part 3Part 3 of our 25th Anniversary Series

A 25-Year Journey to Unified Execution: Strategy, Operations, Risk & Compliance

Prior to the mid 1990s, strategy lived in binders.

You’d find it tucked away on shelves in C-suite offices—thick, text-heavy documents carefully crafted at annual offsites, then slowly filtered down to the business through memos and meetings. Execution was, at best, a hopeful follow-up.

Today, we swipe through real-time dashboards on our phones. We Zoom into stand-ups from across the globe. We track Scorecards and OKRs in sleek software tools and measure what matters with the click of a button. But while technology has revolutionized how we plan and track, the struggle to execute strategy hasn’t disappeared—it’s just evolved.

And now, a new realization is emerging across leading organizations:

  • You can’t execute strategy in a vacuum. It must connect to operations, risk, and compliance.
  • Disciplined measurement must be enterprise-wide—not confined to the strategy office.

This is the paradigm shift defining the next era of strategy execution.

The Silo Trap: Why Strategy Alone Falls Short

For decades, strategy lived in its own silo. Strategy officers built Balanced Scorecards or OKRs. Operations focused on throughput and service levels. Risk teams tracked issues in spreadsheets. Compliance kept checklists on separate platforms.

Each function did its job—but rarely together.

The result?

  • Disconnected metrics
  • Misaligned incentives
  • Late visibility into risk
  • A fragmented view of performance

In today’s environment, this disconnection is no longer just inefficient—it’s dangerous.

Strategy doesn’t fail because the vision was wrong. It fails when no one notices the early warning signs from operations or risk—or when compliance flags come too late to course-correct.

A Paradigm Shift: Disciplined, Cross-Functional Measurement

Leading organizations like Boston Scientific, KBR, and Sunflower have proven something powerful: when every department speaks the same measurement language, alignment becomes actionable.

It’s not just about tracking KPIs at the top.
It’s about creating shared accountability—across strategy, operations, risk, and compliance.

Let’s break it down:

  • Strategy Teams define the vision and long-term goals
  • Operations Teams translate that into OKRs, projects, and tactics
  • Risk Teams track threats that could derail execution
  • Compliance Teams ensure adherence to regulations that protect performance integrity and mitigate risks.

Each of these functions needs its own lens—but also a shared dashboard to ensure collective clarity.

This is what we call disciplined measurement across the enterprise—and it’s what sets modern strategy execution apart.

Timeless Truths: The Balanced Scorecard Still Matters

25 years ago, ESM helped pioneer the implementation of the Balanced Scorecard as a framework for alignment, focus, and strategic discipline.

The core principles remain timeless:

  • Clarify vision and strategy
  • Align across departments
  • Choose leading and lagging indicators
  • Drive performance with transparency

What’s changed is the need for interconnectedness.

Today, it's not just about building one scorecard for the executive team. It’s about enabling a network of scorecards—linking teams across the organization with shared goals, tailored metrics, and visible interdependencies.

We’ve seen clients succeed with hybrid frameworks—Balanced Scorecard + OKRs, or strategy scorecards linked to risk registers or cybersecurity compliance dashboards—because the reality is: no single framework is enough on its own.

What “Modern Execution” Looks Like

Imagine logging into a performance dashboard where you don’t just see revenue goals and customer KPIs—but also:

  • Open risks from your enterprise risk register
  • Compliance audit deadlines and performance gaps
  • Operational bottlenecks or expired OKRs flagged by department heads
  • Strategy-aligned initiatives with clear ownership and timelines

This is what disciplined, cross-functional measurement makes possible.

Technology makes it easy.
Culture makes it necessary.
And risk makes it urgent.

Strategy Can’t Ignore Risk

Let’s be clear: unmanaged risks aren’t just compliance issues—they’re strategy killers in disguise.

A delayed compliance audit.
An untracked cybersecurity exposure.
A stalled operational process due to regulatory red tape.

These aren't tactical problems. They're execution threats.

That’s why live risk registers must now sit side-by-side with scorecards. They aren’t just tools for auditors—they’re vital indicators for strategic success.

“It’s not enough to track KPIs and milestones. A live risk register belongs on every execution dashboard—because the risks that derail operations can also derail your strategy.”

This is the future of enterprise performance: Risk-aware. Cross-functional. Outcome-driven. We’ve witnessed mature strategy execution companies embrace all aspects of business planning by aligning these processes under one system. Wholistic business management is your business in control.

25 Years In—and Just Getting Started

At ESM, we’ve spent the last 25 years helping organizations build strategy frameworks, align operations, and instill a culture of disciplined measurement.

We’ve supported:

  • Strategy leaders implementing Balanced Scorecards and OKRs
  • Risk teams integrating their registries into the broader performance story
  • Operations and compliance professionals who want a seat at the strategy table

And if we’ve learned anything, it’s this:

Success doesn’t come from better plans. It comes from better alignment—across teams, risks, and metrics.

Strategy is no longer a single department’s responsibility.
It’s everyone’s job now.

Final Thought: Tear Down the Walls

If your strategy is being measured in isolation, it’s time to evolve.

The real work of execution happens in the trenches—where departments intersect, where compliance collides with operations, where risks ripple into KPIs.

The future of execution belongs to organizations willing to tear down the walls, connect their frameworks, and adopt disciplined measurement as an enterprise-wide practice.

At ESM, we’re honored to have been part of this journey for 25 years—and we’re excited for what’s next. ESM is a scorecarding company built to manage your strategy, operations, risk and compliance, all in one unified, easy to use application.

Let’s build the next era of performance—together. ESM has the key business frameworks to accelerate alignment of your business.

About ESM Software: ESM Software helps teams design, execute, measure and optimize their strategic plans with industry-leading software and coaching. Our integrated suite of cloud-based applications was built to meet your strategy and execution needs, with solutions for strategy management, risk/compliance, employee performance management, and operational scorecards.

Topics: Balanced Scorecards Business Strategy Strategy Management

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