--- title: Communications Strategy Map Example description: Check out this communications strategy map example and download strategy map templates. image: https://www.esmgrp.com/hubfs/Stock_Photos/Team%20Meeting%20Blank%20Plan.jpg --- {% set baseFontFamily = "Open Sans" %} /* Add the font family you wish to use. You may need to import it above. */ {% set headerFontFamily = "Open Sans" %} /* This affects only headers on the site. Add the font family you wish to use. You may need to import it above. */ {% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */ {% set pageCenter = "1600px" %} /* This sets the width of the website */ {% set headerType = "fixed" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */ {% set lightGreyColor = "#f7f7f7" %} /* This affects all grey background sections */ {% set baseFontWeight = "normal" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */ {% set headerFontWeight = "normal" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */ {% set buttonRadius = '10px' %} /* "0" for square edges, "10px" for rounded edges, "40px" for pill shape; This will change all buttons */ ### After you have updated your stylesheet, make sure you turn this module off [![EMS logo for social share](https://www.esmgrp.com/hs-fs/hubfs/2021%20Website%20Refresh/logos%20-%20company%20and%20products/EMS%20logo%20for%20social%20share.png?width=206&height=120&name=EMS%20logo%20for%20social%20share.png "EMS logo for social share")](https://www.esmgrp.com) # Communications Strategy Map Example by ![](https://www.esmgrp.com/hubfs/rachelheadshot.png) **[Rachel Acquaviva](https://www.esmgrp.com/blog/author/rachel-acquaviva)** on June 27, 2017 [**](https://www.linkedin.com/in/rachel-acquaviva/) Visualize how one communications company maximizes cash flow by employing a strategy centered around revenue growth and productivity.  [What is a Strategy Map? Click here to learn more! ](https://www.esmgrp.com/resources/what-is-a-strategy-map) Notice how the causal relationships on the strategy map are reflected through strategic themes. The left side of the strategy map illustrates the revenue growth objectives, further categorized by expanding sales efforts and creating a customer focused management process. The right side of the strategy map illustrates productivity objectives, categorized by decreasing costs and demonstrating environmental leadership. How does your organization categorize objectives? Do they highlight cause and effect linkages?   ![communications strategy map example](https://www.esmgrp.com/hs-fs/hubfs/communicationsmap.png?width=718&name=communicationsmap.png "communications strategy map example") Try mapping your business strategy now with ESM [strategy map software](https://www.esmgrp.com/solutions/business-strategy-software).  > [![New Call-to-action](https://no-cache.hubspot.com/cta/default/2256723/0d978ac0-2264-415f-8cd9-f100ca17b793.png)](https://cta-redirect.hubspot.com/cta/redirect/2256723/0d978ac0-2264-415f-8cd9-f100ca17b793)   Topics: [Strategy Maps](https://www.esmgrp.com/blog/topic/strategy-maps) [strategy map](https://www.esmgrp.com/blog/topic/strategy-map) ### Subscribe To Our Blog ### About ESM Software ESM Software helps teams execute and design their strategic plans with Balanced Scorecard software and coaching. ### Partnerships [Become a partner ](https://www.esmgrp.com/partners)[Our Partners](https://www.esmgrp.com/partners/listing)   ### Recent Posts ### [Contact](https://info.esmgrp.com/esm-business-strategy-contact) 55 Old Bedford Road Suite 107 Lincoln, MA 01773 781-541-4465 [inquiries@esmgrp.com](mailto:inquiries@esmgrp.com)   ### Get Started [![FREE TRIAL](https://no-cache.hubspot.com/cta/default/2256723/interactive-181950407207.png) ](https://www.esmgrp.com/hs/cta/wi/redirect?encryptedPayload=AVxigLKXq%2F7ttVYw4RcbkgPywxZD3cp%2BGCcWdZBO4ltQGEgMrnKV37dJmRp8oXPbmbRpn6RfQaU6M7R8oa37LeMUxV508lWVMy%2FmfcNUKVxFsLreTO0HlwD%2F4UMaT%2B3IGw8%2BssYYoBmAxZzJyf2Xc3mm4OLzjwQkyl6cVfyjZBhpBqFPqvo%3D&webInteractiveContentId=181950407207&portalId=2256723) [![Share on Facebook](https://static.hubspot.com/final/img/common/icons/social/facebook-24x24.png)](http://www.facebook.com/share.php?u=https%3A%2F%2Fwww.esmgrp.com%2Fblog%2Fstrategy-map-example-communications%3Futm_medium%3Dsocial%26utm_source%3Dfacebook) [![Share on LinkedIn](https://static.hubspot.com/final/img/common/icons/social/linkedin-24x24.png)](https://www.linkedin.com/company/esm-software-group-inc-) [![Share on Twitter](https://static.hubspot.com/final/img/common/icons/social/twitter-24x24.png)](https://twitter.com/esm_software) [![Share on Email](https://static.hubspot.com/final/img/common/icons/social/email-24x24.png)](mailto:inquiries@esmgrp.com) [Privacy Policy](https://www.esmgrp.com/legal)