With ESM's free strategy exercises and Balanced Scorecard builder, it's never been easier to turn ideas into plans.
Formulate Mission and Vision
Create a mission, vision, and values to begin your planning process.
Conduct Strategic Analysis
Use Porter's 5 Forces, SWOT, and Change Agendas to determine the right course of action.
Create a Balanced Scorecard
Use ESM's best practice templates to create your own Balanced Scorecard.
Structured planning tools to point you in the right direction
ESM's guided activities take you step-by-step through the process of creating your strategic plan. Once your mission and vision are in place, start creating objectives, measures, and initiatives.
"ESM is seamlessly integrated into our business. Being able to have all people understand what the strategy is and how they connect to it is something that has been enormously valuable to IQN."
Ian Boyd, IQNavigator
"The most intuitive tool for the BSC. The navigation of ESM is so easy that I was able to learn the tool within one week before having to train many managers at UAMS."
Mario Wallace, University of Arkansas for Medical Science
Automate your strategy
With ESM's free Balanced Scorecard software, streamline your planning process and eliminate version control problems.
ESM+Strategy Basic is always 100% free. Have your plan in Excel? Build it out online. Still in your planning phase but need a way to visualize and share? Draft away.
